> 数据图表如何看待展望后市,今年淡季价格或改善,旺季价格或更高2025-7-0展望后市,今年淡季价格或改善,旺季价格或更高◼ 短期7-8月是快递行业传统淡季,我们推演在反内卷号召下,后续行业价格几种可能的变化路径:◼ 1)局部价格较低城市、加盟商亏损严重区域,或响应“反内卷”的号召,实现价格由底部上涨,不得低于成本价提供快递服务;◼ 2)快递企业每月披露经营月报,或可看到月度价格环比企稳,同比降幅收窄;◼ 3)9月以后的行业旺季或迎来更大范围或者进一步的提价。◼ 中长期来看,本次“反内卷”大背景有望再次引导快递行业向高质量方向发展,当前快递价格处于历史底部,若后续有持续的监管政策推出,配合相关快递企业的竞争策略变化,或将能有效改善低价竞争的现状,清理低于成本价的低价件,打击黄牛、跨区揽件等扰乱价格的行为,行业或保持良性竞争,从价格战向价值战转变,带动头部快递公司业绩长期改善。图表:各快递企业总部单票价格及增速元/票 2024M1 2024M2 2024M3 2024M4 2024M5 2024M6 2024M7 2024M8 2024M9 2024M10 2024M11 2024M12 2025M12025M22025M32025M42025M52025M6圆通yoy韵达yoy申通yoy行业yoy2.452.532.362.302.232.252.242.172.182.312.292.292.352.322.182.142.122.10-10.6% -0.1%-4.1% -2.8% -3.9%-4.9%-3.7%-7.1%-6.6%-3.2%-7.0%-5.5%-3.8%-8.3%-7.4%-7.1%-5.1%-6.7%2.272.292.082.052.032.001.981.992.012.022.032.032.021.951.961.911.921.91-17.5% -11.9% -17.8% -15.6% -16.8% -13.8% -10.0% -8.3% -12.2% -11.4%-14.7%2.192.252.102.052.012.012.002.002.022.032.08-18.9% -7.0% -12.9% -12.4% -9.1%-9.1%-7.0%-4.7%-4.3%-3.8%-5.5%-9.4%2.02-7.3%-11.0%-14.9%-5.8%-6.8%-5.4%-4.5%2.062.042.011.971.951.99-5.9%-9.3%-4.3%-3.9%-3.0%-1.0%8.36-15.5%8.883.2%8.157.997.857.957.777.947.94-5.7% -5.7% -6.6%-7.7%-6.6%-5.5%-7.1%7.71-9.4%8.31-1.8%7.75-10.0%8.19-2.0%7.29-17.8%7.48-8.2%7.43-7.0%7.25-7.6%7.49-5.9%20资料来源:各快递公司月度经营简报,华源证券研究所华源证券综合其他