> 数据图表咨询下各位3.10 3月扫地机线上零售量/价分别同比-27%/+10%2026-5-53.10 3月扫地机线上零售量/价分别同比-27%/+10%量同比均价同比额同比图表：扫地机线上零售量价160%140%120%100%80%60%40%20%0%-20%-40%-60%图表：扫地机品牌均价同比120%科沃斯小米石头云鲸美的iRobot追觅100%80%60%40%20%0%-20%-40%-60%12-beF12-rpA12-nuJ12-guA12-tcO12-ceD22-beF22-rpA22-nuJ22-guA22-tcO22-ceD32-beF32-rpA32-nuJ32-guA32-tcO32-ceD42-beF42-rpA42-nuJ42-guA42-tcO42-ceD52-beF52-rpA52-nuJ52-guA52-tcO52-ceD62-beF12-beF12-rpA12-nuJ12-guA12-tcO12-ceD22-beF22-rpA22-nuJ22-guA22-tcO22-ceD32-beF32-rpA32-nuJ32-guA32-tcO32-ceD42-beF42-rpA42-nuJ42-guA42-tcO42-ceD52-beF52-rpA52-nuJ52-guA52-tcO52-ceD62-beF图表：扫地机品牌当月线上份额同比变动零售额份额额份额同比(pct)零售量份额量份额同比(pct)科沃斯29.1%小米石头云鲸追觅美的海尔7.4%27.4%11.3%16.0%0.7%0.6%4.2-6.51.8-5.50.90.10.130.8%11.0%21.7%10.5%13.8%1.0%1.6%8.2-8.91.0-6.22.20.20.2图表：扫地机品牌线上额份额50%科沃斯小米石头追觅云鲸美的图表：扫地机品牌线上量份额50%科沃斯小米石头追觅云鲸美的40%30%20%10%0%40%30%20%10%0%22-naJ22-rpA22-luJ22-tcO32-naJ32-rpA32-luJ32-tcO42-naJ42-rpA42-luJ42-tcO52-naJ52-rpA52-luJ52-tcO62-naJ22-naJ22-rpA22-luJ22-tcO32-naJ32-rpA32-luJ32-tcO42-naJ42-rpA42-luJ42-tcO52-naJ52-rpA52-luJ52-tcO62-naJ资料来源：奥维云网，国联民生证券研究所（2024年4月起线上监测口径调整，此后不含非零售/To B销售）证券研究报告29* 请务必阅读最后一页免责声明国联民生证券大消费
